Advanced Tracking Logics & CRM Campaign Strategies
Stop blasting generic messages. Segment your audience using real-time transactions, spend histories, and purchase intervals to maximize customer retention.
VIP Campaign: Target & Reward High-Spenders
Boost Customer Lifetime Value (LTV) by prioritizing your highest revenue generators. Identify and reward your top spending tier automatically.
Spend Threshold Filter: Targets customers whose cumulative spending is greater than or equal to your custom limit.
Recency Check: Ensures campaign relevance by filtering users based on your selected From Date and To Date range.
"Offer exclusive previews, premium perks, or high-value gift vouchers (e.g., 'Get 25% off our new arrivals') to build strong loyalty."
All Customers: Broad Broadcasts & Store Updates
Deploy store-wide notices, festive greetings, or business announcements to your entire contact list without any transaction restrictions.
Global Outreach: Reach all customer profiles safely based on your selected From Date and To Date range.
Unfiltered Delivery: Perfect for general newsletters or critical system-wide notices.
"Use this strategy sparingly (e.g., major seasonal sales or relocations) to ensure low opt-out and spam report rates."
Low Engagement: Re-Engage Slipping Visitors
Win back accounts with falling activity scores. Target users with low visit frequencies to motivate another interaction.
Engagement Ceiling: Identifies contacts with total visits strictly lower than your defined count.
Smart Constraint: Focuses only on addresses with recent historical records to ensure high message validity.
"Pair high-value discount coupons with real urgency tags (e.g., 'We miss you! Special offer valid for 48 hours only') to drive instant returns."
High Engagement: Nurture Brand Advocates
Strengthen relationships with your most consistent, recurring shoppers. Send highly personalized perks to reward your loyal community.
Engagement Floor: Filters for active shoppers whose total visit count meets or exceeds your threshold.
Active Verification: Targets users with verified recent transactions within your selected From Date and To Date range.
"Send point updates, early-access collection drops, or referral rewards to make regular advocates feel like true insiders."
First-Time Visit: Convert New Shoppers Into Regulars
Secure that critical second purchase. Converting a first-time buyer into a repeat customer is the single most vital milestone for business growth.
Single Transaction Rule: Targets users who have exactly one recorded purchase in your local history logs.
Onboarding Scope: Selects new profiles who joined within your chosen From Date and To Date range.
"Send a friendly post-visit message within 24-48 hours. Ask for honest feedback and include a welcoming second-purchase discount."
Inactive Campaign: Reactivate Cold Accounts Before They Churn
Re-engage dormant customers who have stopped visiting. Reach out to profiles that were active last year before they completely drift away.
Dormancy Threshold: Targets profiles whose last interaction date falls within your selected From Date and To Date range.
Relevance Scope Limit: Focuses strictly on accounts whose transactions fall within your specified active period to protect your messaging credits.
"Offer win-back incentives or casual 'We miss you' sequences to effectively transform cold leads into active buyers again."
Sales Trigger Campaign: Turn Every Visit Into More Reviews
Show appreciation to every customer after their purchase. A timely thank-you message encourages happy customers to leave reviews, strengthen your Google Business Profile, and increase your brand's credibility across social media.
Recent Purchase Trigger: Automatically targets customers immediately after they complete a purchase or visit your shop.
Review & Engagement Focus: Encourages satisfied customers to leave a Google review or engage with your social media pages, helping build trust and online visibility.
"Send a personalized thank-you message within 1–2 hours of the customer's visit. Include a direct Google Review link and invite them to follow or engage with your social media pages. A quick follow-up significantly increases review rates and customer loyalty."
Tier-Based Campaign: Reward Your Most Valuable Customers
Segment your customers based on their purchase value or loyalty tier and deliver personalized campaigns to each customer group. Increase repeat purchases, strengthen loyalty, and maximize customer lifetime value with targeted offers.
Tier-Based Segmentation: Automatically groups customers into Bronze, Silver, Gold, and Platinum tiers based on their purchase value or lifetime spending.
Personalized Reward Campaigns: Send exclusive offers, rewards, early access, or special discounts tailored to each customer tier to improve engagement and retention.
"Treat every tier differently. Reward your Platinum customers with exclusive VIP benefits, motivate Gold customers to reach the next tier, and encourage Bronze customers with personalized offers to increase their spending. Personalized tier-based campaigns consistently drive higher repeat purchases and customer loyalty."
Loyalty Campaign: Reward Every Purchase & Drive Repeat Sales
Turn every purchase into a reason for customers to return. Reward customers with loyalty points for every transaction, allowing them to redeem points for discounts, exclusive rewards, or future purchases—encouraging higher spending and long-term loyalty.
Points on Every Purchase: Automatically reward customers with loyalty points based on their purchase value after each transaction.
Points Redemption Rewards: Let customers redeem accumulated points for discounts, special offers, or exclusive rewards, motivating them to make more purchases.
"Reward customers immediately after every purchase and notify them of their updated points balance. Send reminders when they have enough points to redeem a reward—customers are far more likely to return when they know they're close to earning a valuable discount."
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